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- Meta Earnings Breakdown - Going to $900?
Meta Earnings Breakdown - Going to $900?
Stock to the moon, layoffs, and a dramatic vibe shift

Ahoy Metamates! 🚢 🏴☠️
The tides are shifting. While some continue to be concerned about tampon availability in male bathrooms, there’s a much more grim reality setting in across tech. The vibe is very off.
Meta is returning to its core roots
There used to be a time where being a SWE at Meta = elite, PMs did not have MBAs (and most could code), and working there was so intensely competitive that stories like this one worried everyone. Then, a combination of Sheryl leaning in, softcore hiring during COVID and a slew of product experiments like Novi opened the floodgates. Basically, if you grokked the interview process and had a non-idiot refer you - you could bag that $500 TC.
No more.
People are mistakenly ascribing the current layoffs as a DEI vs MEI issue. That’s not what’s happening - Meta valued diversity way before it was cool everywhere else.
The issue is simpler: Mark is pissed.
Meta got hammered by analysts last year and meanwhile, employees were:
TLDR: It’s time to build again.
And now - Earnings Call Review

Stock analyst projections (which of course take with a grain of salt and do your own research before you invest - is this disclaimer long enough?) are looking particularly generous this quarter:
12 month outlook:
Bull: $875
Base: $760
Bear: $610
Top analysts I track:
Doug Anmuth JPMC - BUY @ $725 (79.5% historic success rate)
Eric Sheridan Goldman - BUY @ $765 (80% historic success rate)
Brian Nowak Morgan Stanley- BUY @ $660 (65% historic success rate)
**The take- away from this, other than Brian Nowak continues to disappoint me quarterly, is that we’re in the real of possibility to break into the Bull case of $875 with a few strong quarters.
Perhaps the biggest surprise, is Piper Sandler, who bases their analysis on directly buying Meta ads themselves, jumped estimates from $670 > $775. They tend to be a lot more conservative so this speaks volumes to me, personally.
But back to Brian Nowak - here’s how his team sees the spread of price probabilities:

Source: Morgan Stanley, Jan 30 2025
…and here’s how the multiples shake out according to Morgan Sranley:

2025 MS Report Feb 4
TLDR: Performing strong as I predicted in the last issue but AI infra costs become a key issue across all analysts.
TLDR #2: If you hold RSUs, time to look at those tax lots that are eligible for tax loss harvesting (if any) or look at other places in your portfolio you can shake that out. Meta stock growth also means you need a better tax strategy.
The Four Key Themes This Quarter

Since no one but me listens to the Earnings Call- here y’all go:
AI Infrastructure Transformation
Meta is building a massive 2GW AI datacenter that would cover "a significant part of Manhattan"
Moving from pre-training focus to more inference/reasoning compute
Developing custom MTIA silicon chips, starting with ranking/recommendations but expanding to training workloads in 2026
Extended server lifespans to 5.5 years = confidence in their hardware strategy despite rapid AI advancement
Strategic Product Evolution
WhatsApp @ 100M MAUs in US
Threads hit 320M MAU with 1M+ daily signups
Meta AI already has 700M MAU, making it the most-used AI assistant
Introducing "Edits" app for Reels creation = commitment to creator tools despite TikTok competition
Monetization Philosophy Shift
New "Andromeda" ML system with Nvidia enabled 10,000x increase in ad retrieval model complexity
Advantage+ shopping campaigns reached $20B ARR, growing 70% YoY
4M advertisers using AI creative tools (up from 1M in six months)
Deliberately holding back on Meta AI monetization until reaching 1B+ users, prioritizing scale over immediate revenue
Cultural and Competitive Positioning
Explicit focus on becoming the dominant "American" AI standard
Returning to "OG Facebook"
Ray-Ban Meta glasses positioned as AI device first, AR device second - a notable shift in mixed reality strategy
Emphasis on Trump support for tech companies
What analysts thoughts was dicey after the call-
Growing Reality Labs losses ($5B in Q4)
Is Meta's massive AI spending is justified given rapid technological changes ( read: DeepSeek)
Concerns about WhatsApp business AI adoption in developed markets
Skepticism about Meta's strategy of reaching 1B users before focusing on monetization
As if Reality Labs has not lost enough money - yes, they’re now building a humanoid robot and Ex-Cruise CEO Marc Whitten is apparently running it. And household chores being the initial target. Let me state the obvious: this is highly idiotic.
This has been in some kind of discussion since 2002 when this patent was filed: Meta patented a robotic eyeball inside of a humanoid head covered in a material resembling human skin.

Screenshot of Meta’s 2022 patent of humanoid eyeball
The idea behind this particular patent being that the “eye” learns from a human POV

Modeled to be as realistic as possible. Source: Meta patent
The game-plan currently does not involve a Meta-branded robot, rather an investment from Meta to companies in the space that can carry its AI:
Meta plans to work on its own humanoid robot hardware, with an initial focus on household chores. Its bigger ambition is to make the underlying AI, sensors and software for robots that will be manufactured and sold by a range of companies, said the people, who asked not to be identified because the initiative hasn’t been announced.
Meta has started discussing its plan with robotics companies, including Unitree Robotics and Figure AI Inc. At least initially, it doesn’t plan to build a Meta-branded robot — something that could directly rival Tesla Inc.’s Optimus — but it may consider doing so in the future, the people added.
The way I read this is - Meta is making a build vs buy decision.
Unitree is a Chinese company = build.
Figure is the leading humanoid robotics play in the US= buy.
My eye is on companies like Physical Intelligence that are specifically focused on household chores robotics - if Meta starts quietly buying those up to acquihire the founders, it’s prime time.
In the mean time, here’s a robot doing laundry:
At Physical Intelligence (π) our mission is to bring general-purpose AI into the physical world.
We're excited to show the first step towards this mission - our first generalist model π₀ 🧠 🤖
Paper, blog, uncut videos: physicalintelligence.company/blog/pi0
— Physical Intelligence (@physical_int)
5:35 PM • Oct 31, 2024
Bonus Chart
People seem to really love Meta’s glasses:

Source: Source: SensorTower
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